I often get asked what the difference in blog posts and articles are? There are actually several things that make these two types of writing different and unique from one another. A writer who can understand these differences and write accordingly will have much success in their efforts.
There are many different ways this is described, especially when it comes to article marketing and gaining an income. Simply put, articles are usually used to drive traffic to your site/blog and for backlinks. Your blog will answer specific questions and provide regular, unique content.
Articles often raise questions without fully answering them while blogs might answer specific questions in full detail. With blogs you have more creative freedom and fewer restrictions. You can use first person if you want and you can refer to times and dates as the blog will be dated.
Articles work best when they can stand alone and work for backlinks at any time of year or even many years down the road. A well written article can bring traffic to your sites/blogs for many years to come. Because of this, you need articles that will still be relevant even as time passes.
Blogs can generally be more personal and should sound more like a friend talking to a friend. Articles can be friendly in tone as well but they will be more informational-based. Basically, an article is a longer piece of writing, written from the expert’s point of view and intended to explain a topic in great detail.
A blog is a shorter piece of writing, typically in conversational style and intended to spark ideas, create interest in your business or update and educate your readers. When writing for the Internet, it’s very helpful to recognize and appreciate both types of writing and be aware of their differences in your own writing.